Warby Parker is a DTC brand offering prescription glasses and sunglasses using high quality materials, at an affordable price.

I worked with the brand throughout two years to help them launch different social-first campaigns by creating original content, collaborating closely with the social media team to develop engaging narratives and optimize performance across platforms.

Projects: Nesso Series, Roxanne Assouline collab, TikTok account launch

Role: Content Creator and talent

Scope: Strategy, creative direction, photography, and video editing.